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Lead Management

Classify, track, archive, and manage your leads with AI-powered insights.

Lead Statuses

Every lead in Waslo has a status that tracks their journey:

| Status | Description | |--------|-------------| | NEW | Just messaged for the first time | | CONTACTED | AI has responded at least once | | QUALIFIED | Identified as a potential customer | | BOOKED | Appointment or meeting scheduled | | COLD | Low engagement or interest | | ARCHIVED | No longer active, hidden from default view |

Statuses are updated automatically as conversations progress, but you can also change them manually from the leads table.

AI Classification

Waslo's AI automatically classifies leads based on conversation analysis:

  • HOT — High purchase intent, ready to buy or book
  • WARM — Interested but needs more information
  • COLD — Low interest or just browsing

Configuring Classification

  1. Go to Settings → Classification
  2. Toggle classification on/off
  3. Customize the classification criteria
  4. Choose a classification preset or write your own

Classification Presets

  • Sales Pipeline — Based on purchase intent and readiness
  • Support Priority — Based on issue urgency
  • Booking Intent — Based on scheduling readiness
  • General — Balanced multi-purpose classification

Archiving Leads

To keep your leads list clean:

  1. Open the Leads page
  2. Click the actions menu (three dots) on a lead
  3. Select Archive Lead

Archived leads are hidden from the default view. To see them, click Show Archived at the top of the leads page.

Adding Leads Manually

Owners and Admins can add leads manually:

  1. Click the Add Lead button on the Leads page
  2. Enter the phone number (with country code, e.g., 14155551234)
  3. Optionally add a name
  4. Click Add Lead

Deleting Leads

Owners and Admins can permanently delete leads:

  1. Click the actions menu on a lead
  2. Select Delete Lead
  3. Confirm the deletion

This permanently removes the lead and all associated conversations and messages.

Needs Attention Widget

The dashboard includes a Needs Attention widget that shows leads requiring human follow-up, including:

  • Leads where AI was paused (handoff triggered)
  • Leads with specific handoff keywords detected
  • HOT leads that may need personal attention

AI Pause & Resume

You can manually pause or resume AI for any lead:

  • Pause AI — The AI stops responding; messages are saved but not answered
  • Resume AI — The AI starts responding again

This is useful when you want to handle a conversation personally.

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